The COVID-19 pandemic accelerated the need for organizations to adopt a digital-first strategy, with digital transformation becoming a top priority overnight. According to the McKinsey Global Survey 2020, companies rapidly digitized internal operations and expanded digital product portfolios. APIs (Application Programming Interfaces) serve as the backbone of this transformation, acting as intermediaries that enable seamless data exchange between software systems, fostering connectivity and unlocking new business opportunities. Connecting the Dots The Best of Breed (BoB) approach emphasizes integrations as a core component of product strategies. Tools like HubSpot’s CRM integrate…
The Platform Mindset in API Product Management
